Roll Call
Keep website readiness separate from evidence of where your business is actually named.
Start by making your business and buyer answers clear. Later discovery work compares the same question, platform and market at recorded dates. Automated ChatGPT and Perplexity mention tracking is not included in the current publishing flow.
Roll Call on a real site
Saved redsxp.com audit · 2026-08-15 · 58 pages read
What that looked like
No FAQPage markup anywhere on the site — valid schema.org, but Google withdrew the FAQ rich result on 2026-05-07
The fix: Optional. Attaching FAQ pairs to page knowledge lets the engine publish them as machine-readable Q&A; no vendor documents a benefit today.
Not an illustration. This is one of 39 findings from that audit, with the pages it appears on named in the report.
Illustrative copy comparison
From a vague description to a specific one.
Asked about the company
Something about “living brand environments”. It is not clear what they build or who for.
Asked for a recommendation
No confident answer — the business type is never stated on the pages.
Asked about the company
REDSxP designs experience centres, innovation labs and brand environments for enterprises.
Asked for a recommendation
A B2B experience-design firm working with enterprise clients on innovation centres and corporate campuses.
Try it before you believe us
Open ChatGPT and ask it who your company is. Then ask Google the same thing.
If what comes back is vague, half right, or could describe any of your competitors — that is not the assistant getting it wrong. That is your website, read back to you.
What does {your company} do, who do they serve, and would you recommend them?
Both columns come from the redsxp.com audit, shown with permission. This is what an assistant can support from the markup on each side — not a transcript of one that ran. No provider's answers are ours to control, and the one sentence on the right is the client's own approved wording, not a claim we invented for them.
What you can check
- Current website checks show whether useful answers are present on your pages.
- An external mention needs the actual answer, its sources and the observation date.
- Schema completion does not establish a ranking, citation or traffic improvement.
The engines behind it
Each scores one dimension and shows its evidence. These are the ones whose findings appear in this area.